You may not know this, but there are window sales consultants all over the country teaching salespeople the “best” ways to separate you from your money.
When you invite a home improvement salesperson into your house you may be getting someone who has spent years honing his craft. He’s worked on various closing strategies, he’s practiced handling your objections, he has a plan to drop the price at a certain point after you’ve said no enough times. He’s going to call his manager at just the right time to make you think you’ve really warn him down.
Every day people ask me why these companies require both the husband an date wife to be present for the quote or why window salespeople are all so pushy. One of the reasons is that they all learn from the same sales consultants.
You may think you’re just having someone come over to measure your windows at 6:30pm when you get home from work without understanding exactly what you’re getting yourself into. Before you know it you might have signed a $20,000 contract for windows that could have cost $8,000 after a 3 or 4 hour sales pitch. It happens every day, don’t let it happen to you.
Now I should say that I typically really like sales consultants. I like anyone who takes their work seriously and tries to do better today than he did yesterday. Unfortunately I think some companies and salespeople spend too much energy on getting the order at any cost rather than providing a great value and that leads to our whole industry getting a bad name.
It’s certainly the case that there are many good people in the home improvement business, but it can sometimes be hard to separate the good from the bad.
Here I’ll show you a handful of videos about these closing strategies. Notice the people in the audience, sitting there taking in this info. These are the salespeople that work for many of the largest window companies in the country. These are the people who could be sitting on your couch tonight for your free window quote. Or maybe they just left with your deposit last night.
If you have any questions or comments about these videos or any sales tactics feel free to post a comment. This might become an interesting section on the site!
What will they do if you want to think it over?
Why do they want the husband and the wife to be there for the quote?
Have a question or comment, post it below. You can also find our explanations of other common sales tactics and replacement window reviews here. Want to get a quote from a reputable company? Find our list of fantastic window companies here.